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How to Get a Board Game Licensed

Whether you have created your very own board game or you are working for a company developing a game, getting a board game licensed is possible by using various methods (depending on the type of game and audience you have created). Licensing a board game can be a challenge, as there is no guarantee that a company will license your game without persistence and a compelling pitch to show your game can reach an audience and turn a profit.

Instructions

- 1
  Write a letter including the details of your board game to publishers and manufacturers that you believe are suitable for marketing and selling the game. Be precise in your statements and facts about your game and include a professional tone when addressing those in your letter.
- 2
  Highlight the main points of your board game, including your target audience and the overall message players get when playing the game. Include a brief overview of the rules of the game along with the competitive nature (if any) of the game and how it allows for working together or against one another while playing.
- 3
  Include any marketing plans and ideas you have for the game within the letter and why you believe they will work for your board game. Details involving social media and viral marketing along with traditional advertising techniques will help your board game stand out with original forms of growing a playing audience and fans of the game.
- 4
  Attach drawings and samples of the board game's planned visual and packaging design along with any logo ideas and samples you have. Hire a graphic designer or illustrator to help produce your board game visuals, if you are not experienced in this, to boost your chances of having the game licensed and reviewed professionally.
- 5
  Make copies of all of your board game files, documents and original graphics. Speak with a lawyer about filing for a trademark and patent on your board game to help protect your rights against potential content thieves.
- 6
  Send the game board pitch and materials to legitimate game board companies that are well-known in the market today.

Board Games