How to Start an Event Photography Business

Conduct research to ensure that you can compete with any local competition. Start by contacting event organizers and finding out if anyone does their events and who that person or company is. It may be worthwhile to see about getting hired on with a local photography company if you can't quite get your foot in the door with event coordinators.

Determine how much time you can afford to donate. Upcoming photographers often find themselves gifting away their talent. While donating your time can help garner business and demonstrate your skills, in order to operate a profitable business, you'll need to ensure that you manage your time wisely and minimize those volunteer hours. Remember that you are providing a service, and customers should be happy to pay you for your hard work and skills.

Research other event photographers' websites, taking note of the types of pictures taken at various events. Generally, there is a sort of photo etiquette; attendees who frequent catered events will expect that you know the popular shots to get. You'll want to ensure that you take group shots, action shots, candid shots and close-ups, as well as capturing all of the guests. You won't want to miss a single opportunity to nab a one-of-a-kind photo.

Purchase two computers, one to process pictures and one for attendees can view photos; multiple lenses for various shots, such as wide-angle or full-body; two printers; a table for your viewing station where potential customers can view the pictures and order discs or prints; lighting equipment; backdrop gear; discs; gaffers tape; a tripod and carrying bags. Take advantage of impulse buyers by offering discs and prints for sale at the event. Another option is to direct customers to your website, where you will have their pictures available for purchase. Purchase business cards to hand to attendees who take an interest in your work. Depending on your equipment, it may be worthwhile to invest in a vending cart to hold your gear.

Register your freelance photography business and obtain equipment and liability insurance.

Hire an assistant experienced in sales to watch your gear, process pictures and sell, which will free up your hands so that you can spend your time capturing moments and taking quality pictures.