The Industry
According to Iowa State University, most floriculturists in Iowa grow up to several dozen types of flowers. Very few focus on growing a small selection of plants. For those focusing on a smaller selection, plant identification is less important.
Plant Identification Education
Most growers are entirely self-taught, says Iowa State University. They learn plant identification from books, magazines, the Internet, and other growers.
Fragile Flora Program
The Iowa Native Plant Society, Iowa State University, and the University of Iowa have combined their resources to continue developing the "Fragile Flora" project. This project focuses on identifying the rarest Iowa plants, plus cataloging and preserving Iowa's native species.